Articles & Resources

Scholarship Opportunity

Articles

  • InWeekly, “Giant Killers: Inside Mass Torts” – Click Here
  • The Top 20 Myths of Breath, Blood, and Urine Testing (Part 1 of 2) – Click Here
  • The Top 20 Myths of Breath, Blood, and Urine Testing (Part 2 of 2) – Click Here
  • Attorney At Work, “Those Stupid Superlative Lawyer Lists” – Click Here
  • The Channel Company, “Email Best Marketing Practices: How to Acquire Contacts and Keep Them” – Click Here
  • The Channel Company, “Email Marketing Tips: Contact Lists” – Click Here
  • The Channel Company, “Email Marketing Tips: Subject Lines” – Click Here
  • Google, “Second-Screen Searches: Crucial I-Want-to-Know Moments for Brands” – Click Here
  • Forbes, “How Long Does SEO Take To Start Working?” – Click Here
  • New York Times, “Medicare Releases Detailed Data on Prescription Drug Spending” – Click Here
  • Consumer Reports News, “Everything You Need to Know About the Takata Airbag Recall” – Click Here
  • The National Trial Lawyers, “DePuy Bribed Surgeons to Use Defective Hip: Lawsuit” – Click Here
  • Yext, “How to Speak Search Engine” – Click Here
  • Webmag.co, “The 100 Most Expensive Keywords” – Click Here
  • Google, “YouTube Collaborations: How Agencies Can Partner With the New Culture Makers” – Click Here
  • Google, “4 Things Strategists Can Learn From UX Designers” – Click Here
  • Google, “Inside Google Marketing: Banner Ads Can Be Creative and Effective” – Click Here
  • Google, “Building a YouTube Content Strategy: Lessons From Google BrandLab” – Click Here

WhitePapers

  • Yext, How to Win Digital And Real World Traffic With Local Reviews – Click Here
  • ShareFile, “Cloud 101 for Legal Professionals” – Click Here
  • Clio, “Better Lawyering Through Mindfulness” – Click Here
  • SharedVue, “Quick SEO Tips for Your Website” – Click Here
  • Oracle.com, “Email Deliverability: Guide for Modern Marketers – 2016” – Click Here
  • Oracle.com, “Best Practices for Chat Deployments” – Click Here
  • Lawyerist.com, “10 Things the Best Law Firm Website Designs Have in Common” – Click Here
  • Hanapin Marketing, “Five Ways to Improve Facebook ROI With Audience Targeting” – Click Here
  • Invoca, “Calls are the New Clicks: How B2B Marketers can Tap into the Power of the Phone” – Click Here
  • iab, “Local Search: Managing Listings Across Digital Platforms” – Click Here
  • Rocket Matter, “Law Firm Revenue Growth: A Guide to Assessing, Predicting, and Maximizing Revenue” – Click Here
  • Yext, “Optimizing Local Search for IOS 9” – Click Here
  • Yext, “Goodbye Right Rail: What Google Paid Search Changes Mean for Local Marketers” – Click Here
  • Yext, “The Definitive Guide to Duplicate Listings” – Click Here
  • The Economist, “The Future of Marketing: Six Visionaries Speak” – Click Here
  • Bizible, “Definitive Guide to Pipeline Marketing” – Click Here
  • Bizible, “AdWords For Lead Generation” – Click Here

Law Firm Magazine

  • Bigger Law Firm – September/October | Vol. 48 – Click Here
  • Bigger Law Firm – July/August | Vol. 47 – Click Here
  • Bigger Law Firm – May/June | Vol. 46 – Click Here
  • Bigger Law Firm – March/April | Vol. 45 – Click Here
  • Bigger Law Firm – January/February | Vol. 44 – Click Here
  • Bigger Law Firm – November/December | Vol. 43 – Click Here
  • Bigger Law Firm – March/April | Vol. 39 – Click Here
  • Bigger Law Firm – January/February | Vol. 38 – Click Here
  • Bigger Law Firm – November/December | Vol. 37 – Click Here
  • Bigger Law Firm – September/October | Vol. 36 – Click Here

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