Author Chris Dreyer Many attorneys want to improve how their website ranks in search engines, but of course, this isn’t something they learned in law school. There are many ways to determine how your law firm’s website ranks in various search engines across searches...
Author Avvo, Inc. We often think of trends as exciting and new. 2016 brings us trends that have been long coming. If you follow only 3 trends this year, we suggest these: elect to e-file, end the age of paper, and eliminate legalese. If you are considering entering an...
Author Jabez LeBret It is no secret that law firm marketing has taken a sharp turn in the last 20 months. Increasingly, both clients and prospective clients are using mobile devices to connect with lawyers and find information about legal-related issues. But recently,...
Author Chris Dreyer In our previous post we talked about Domain Authority and Domain Rating, two measurements that allow lawyers to track their progress in search. Here, we lay out strategies for increasing those metrics and methods for measuring progress in search....
Author Nika Kabiri Earlier today my coworkers and I were talking about Valentine’s Day when I suddenly felt compelled to ask (for reasons I’ll explain in a moment), “Do you think people can imagine their lawyers, you know. . . getting it on?” It’s my job—my primary...
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